Tech Journal Going For Green

Is the CEO of the world’s largest investment firm with £6 trillion assets under its management championing sustainability investments because he’s an environmentalist?

Not at all.

Larry Fink’s motives are as clear as the title of his annual letter to CEOs (“The Power of Capitalism”). “We focus on sustainability not because we’re environmentalists,” Fink says, “but because we are capitalists and fiduciaries to our clients.” Fink adds that a transition to a net zero world represents “the greatest investment opportunity of our lifetime.”

No wonder 90% of executives believe sustainability is important. And it is important. Shifting to sustainable technologies will help future-proof, well, the future of the planet itself.